3 Tips To Get Your Fans To Leave More Google Reviews The best way for potential customers and clients to learn more about your business is a quick online search. Right? Within a few seconds, they can learn about your product/service, corporate culture and how you do business. They can also learn about other customers […]
Category Archives: Marketing
3 Keys to Keeping Your Brand Consistent
Your brand is your expression that affects how consumers perceive your company. Maintaining a consistent narrative across platforms is the goal of developing a uniform brand
Hashtag this; How To Make Tagging Work For You
How to Make the HashTag Work For You What do you mean hashtag? I thought it was a ‘pound’??? According to Wikipedia “A hashtag is a type of metadata tag used on social networks such as Twitter and other microblogging services, allowing users to apply dynamic, user-generated tagging which makes it possible for others to easily find messages with a specific theme or content; it allows easy, informal […]
3 Tips to ROCK Your Email Marketing
I’ve sent out thousands of email campaigns…here are three things that I’ve learned along the way. Here’s a little secret: One of the highest traffic days of the week for my websites are the days I send out the monthly newsletter. That’s the newsletter that I design and send out to our prospects and clients […]
FaceBook Ads vs Boosted Posts
The social media landscape is constantly changing and evolving. How are you keeping up with it? As the social media landscape evolves, so too do our techniques, tips and tricks here at FireTower Marketing for helping your business with the best ways to reach your target audience. Organic reach was once a viable strategy on […]
Two Reasons Why You Need Drip Marketing
“Dripping water hollows out stone, not through force but through persistence.” This quote was written by Publius Ovidius Naso, a Roman Poet circa 33B.C. While this is a great metaphor for most things in life, it can also be applied to modern marketing. Namely, a concept referred to as “drip marketing” (see what we […]
A,B or XYZ. What is Testing?
So you’re about to launch a new product, service or promotion. Business has been booming, but with this launch you really want to make a big splash, so this time you’re going to allocate some of your budget into SOCIAL MEDIA. Drum roll please. Okay great, lets start the ad-copy and media selection process. No […]
Does Hiring a Social Media Agency Make Sense for You?
Should You Hire A Social Media Agency? We understand that for small and growing businesses having a dedicated social media team can be hard to financially justify. That’s why FireTower Marketing is here! We understand that social media management is multifaceted, it is not simply a function of PR, Marketing or design. IT IS ALL […]